Teach yourself to decipher labels at the supermarket – and make wiser choices, our Perth fitness trainer says.
The food industry these days is rife with catchphrases making you think you’re buying ‘healthier’ foods. Don’t get suckered into thinking that ‘lite,’ ‘organic’ and ‘natural’ really mean what you think they do.
It’s all in the marketing
Clever food manufacturers have jumped on the ‘healthy’ bandwagon, even if said products aren’t any healthier than the original versions. The word ‘organic,’ within the last 10 years, has come to the forefront of the industry. Savvy marketers know the mere mention of ‘organic’ foods appeals to those who consciously choose not to consume pesticide-laden foods. Non-GM (non genetically modified) is another buzz phrase that has caught on, especially in the United States, where ‘frankenfoods’ are created thanks to the wonders of chemistry.
Is it organic or not?
That’s one important question to ask, especially if you’re intent on eating only organic foods. Sadly, what is labelled ‘organic’ may not alwa